Hello!

I'm Roshif

I'm

Roshif

Product Designer

I specialize in UI Architecture and scalable web products. With 11+ years of end-to-end experience, I design dev-aligned systems that help engineering teams ship faster.

UI Architecture

Product Design

My selected works

From concept to launch — case studies of scalable, dev-aligned web products.

Designing One Connected Reporting Experience

UX Research & Design, Mobile Responsive, Engineering Collaburation

Transforming a fragmented legacy process into a clear workflow for creating, running, saving, scheduling and managing shipment reports.

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Designing One Connected Reporting Experience

UX Research & Design, Mobile Responsive, Engineering Collaburation

Transforming a fragmented legacy process into a clear workflow for creating, running, saving, scheduling and managing shipment reports.

View Project

Designing One Connected Reporting Experience

UX Research & Design, Mobile Responsive, Engineering Collaburation

Transforming a fragmented legacy process into a clear workflow for creating, running, saving, scheduling and managing shipment reports.

View Project

Redesigned the website to modernise its digital presence.

Wireframing, UX Design, Responsive Design, Brand Identity

Five Frogs Tech is a software development, IT consultancy and staffing company helping businesses grow, scale and succeed through technology.

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Redesigned the website to modernise its digital presence.

Wireframing, UX Design, Responsive Design, Brand Identity

Five Frogs Tech is a software development, IT consultancy and staffing company helping businesses grow, scale and succeed through technology.

View Project

Redesigned the website to modernise its digital presence.

Wireframing, UX Design, Responsive Design, Brand Identity

Five Frogs Tech is a software development, IT consultancy and staffing company helping businesses grow, scale and succeed through technology.

View Project

A concept website for a yoga teacher to establish an online presence

Brand Identity, UI Design, UX Design, and Design System

Helping yoga teachers build trust, teach online, and grow their practice

View Project

A concept website for a yoga teacher to establish an online presence

Brand Identity, UI Design, UX Design, and Design System

Helping yoga teachers build trust, teach online, and grow their practice

View Project

A concept website for a yoga teacher to establish an online presence

Brand Identity, UI Design, UX Design, and Design System

Helping yoga teachers build trust, teach online, and grow their practice

View Project

Explore more of my Product design case studies.

See All Works

How I Build Better Products, Faster

My process prioritizes clarity, robust UI architecture, and seamless engineering alignment. By diving deep into technical constraints upfront, I ensure the final design is intuitive for the user and perfectly prepared for the frontend team.

(01)

Problem Framing

Analyzing complex B2B requirements and technical constraints to establish a structurally sound foundation before a single screen is designed.

(01)

Problem Framing

Analyzing complex B2B requirements and technical constraints to establish a structurally sound foundation before a single screen is designed.

(02)

Research & Strategy

Diving deep into market context and user needs to formulate strategic directions that balance innovation with practical time and delivery constraints.

(02)

Research & Strategy

Diving deep into market context and user needs to formulate strategic directions that balance innovation with practical time and delivery constraints.

(03)

User Journey Mapping

Mapping out complete, end-to-end user flows for dense enterprise systems, ensuring seamless navigation and identifying edge cases early.

(03)

User Journey Mapping

Mapping out complete, end-to-end user flows for dense enterprise systems, ensuring seamless navigation and identifying edge cases early.

(04)

Design Exploration

Translating strategic flows into component-driven UI concepts. I explore structural directions that respect the technical realities of modern frontend frameworks.

(04)

Design Exploration

Translating strategic flows into component-driven UI concepts. I explore structural directions that respect the technical realities of modern frontend frameworks.

(05)

Prototyping & Testing

Building high-fidelity prototypes to conduct targeted usability sessions. I iterate rapidly based on real-world feedback to ensure the system logic is robust and friction-free.

(05)

Prototyping & Testing

Building high-fidelity prototypes to conduct targeted usability sessions. I iterate rapidly based on real-world feedback to ensure the system logic is robust and friction-free.

(06)

Polishing & Handoff

Building high-fidelity prototypes to conduct targeted usability sessions. I iterate rapidly based on real-world feedback to ensure the system logic is highly robust and friction-free.

(06)

Polishing & Handoff

Building high-fidelity prototypes to conduct targeted usability sessions. I iterate rapidly based on real-world feedback to ensure the system logic is highly robust and friction-free.

My capabilities

The services I offer are meticulously crafted and tailored to cater specifically to your unique needs and requirements.

Hello!

Hello!

Hello!

I'm

Roshif

Product Designer

Product Designer

Product Designer

My selected works

Designing One Connected Reporting Experience

Designing One Connected Reporting Experience

Designing One Connected Reporting Experience

Redesigned the website to modernise its digital presence.

Redesigned the website to modernise its digital presence.

Redesigned the website to modernise its digital presence.

A concept website for a yoga teacher to establish an online presence

A concept website for a yoga teacher to establish an online presence

A concept website for a yoga teacher to establish an online presence

How I Build Better Products, Faster

Problem Framing

Problem Framing

Research & Strategy

Research & Strategy

User Journey Mapping

User Journey Mapping

Design Exploration

Design Exploration

Prototyping & Testing

Prototyping & Testing

Polishing & Handoff

Polishing & Handoff

My capabilities

UX & Product Design

User Research

Mobile Responsive

Component Library

Prototyping

UI Architecture